Extra Effort And An 'Ooh-Ooh' Chorus

Enlarge Courtesy of the artist

The Shins' members take the time to stuff their songs with many discrete, memorable hooks.

Courtesy of the artist

The Shins' members take the time to stuff their songs with many discrete, memorable hooks.

James Mercer may have formed The Shins under modest circumstances — as a side project to a band, Flake Music, that virtually no one has even heard of — but the group got about as big as independent pop acts get these days. After two hit albums, not to mention dream placement in the hit movie Garden State, The Shins' name equals both cachet and major media attention.

And yet, for all that, the band's artistic ambitions continue to seem fairly modest. The fine new Wincing the Night Away is built of the same solid stuff that made its predecessors famous: lush pop melodies, rich harmonies, vaguely obtuse lyrics, and sly, sideways hooks. It also features a gorgeous, brightly swooning ringer in "Phantom Limb," which features the first big "ooh-ooh" chorus in a year that, in a just world, will be full of them.

As on many Shins songs, the words seem like an afterthought on "Phantom Limb" (when they can be parsed at all), but that doesn't matter much when the window dressing sounds this sublime. Like their spiritual cousins in The New Pornographers, Mercer and company take the time to stuff their songs with many discrete, memorable hooks: Well past the four-minute mark, "Phantom Limb" continues to dole out new melodies — the sort that would anchor entire songs in other hands. Like the best power-pop players, The Shins' members make extra effort a major ingredient, with considerable energy devoted to concealing it.