Apple Watches European Market Share Slide

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Given the product's high price — and the region's weak economies — shoppers just haven't bitten. Apple's market share has dropped in France, Germany, Italy and Spain.

RENEE MONTAGNE, HOST:

NPR's business news starts with bad Apple.

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MONTAGNE: The frenzy for Apple's phone 4S has failed to catch on in much of Europe. Given the product's high price and the region's weak economies, shoppers just haven't bitten. Apple's market share has dropped in France, Germany, Italy and Spain. Though, the British never wants to fall in with the continent have fallen hard for the phone.

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