Williams-Sonoma Launches Agrarian Collection

The New York Times reports that Williams-Sonoma, the maker of cooking pots and appliances, now wants to get you out of the kitchen and into the backyard. The Agrarian Collection includes everything you need to grow your own food.

Copyright © 2012 NPR. For personal, noncommercial use only. See Terms of Use. For other uses, prior permission required.

STEVE INSKEEP, HOST:

Today's last word in business is a news item that prompted us to double check if it was dated April 1st. The date on the item is actually April 2nd.

The New York Times reports that Williams-Sonoma, the maker of cooking pots and appliances, now wants to get you out of the kitchen and into the backyard. It is introducing the Agrarian Collection, so you can grow your own food - with all the upscale accessories.

The collection includes window boxes, organic soil, heirloom seeds, copper gardening tools, and for the bolder backyard farmer, a portable chicken coup with two wheels so you can move it like a wheel barrel.

This really is the business news on MORNING EDITION, from NPR News. I'm Steve Inskeep.

RENEE MONTAGNE, HOST:

And I'm Renee Montagne.

Copyright © 2012 NPR. All rights reserved. No quotes from the materials contained herein may be used in any media without attribution to NPR. This transcript is provided for personal, noncommercial use only, pursuant to our Terms of Use. Any other use requires NPR's prior permission. Visit our permissions page for further information.

NPR transcripts are created on a rush deadline by a contractor for NPR, and accuracy and availability may vary. This text may not be in its final form and may be updated or revised in the future. Please be aware that the authoritative record of NPR's programming is the audio.

Comments

 

Please keep your community civil. All comments must follow the NPR.org Community rules and terms of use, and will be moderated prior to posting. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.