Nielsen Study Notices Growth In Social TV

  • Playlist
  • Download
  • Embed
    <iframe src="" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

Renee Montagne talks to Dierdre Bannon of Nielsen about its new report on social media use. Among the findings: explosive growth in Social TV, which is people watching television while connected to social media on smartphones and tablets.



Please keep your community civil. All comments must follow the Community rules and Terms of Use. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.

NPR thanks our sponsors

Become an NPR sponsor

Support comes from