Qantas Airlines To Offer In-Flight Books

The Australian airline plans to customize works by Australian authors to fit the length of the flight.

Copyright © 2013 NPR. For personal, noncommercial use only. See Terms of Use. For other uses, prior permission required.

DAVID GREENE, HOST:

And our last word in business on this Wednesday is: Mile High Book Club.

LINDA WERTHEIMER, HOST:

We're talking about an in-flight library offered by the Australian airline Qantas.

GREENE: They will still have movies on the plane, that right, Linda?

WERTHEIMER: Yes, David. But Qantas is telling passengers who want to read that they can ditch their Kindles and settle in with a paperback.

(SOUNDBITE OF AD)

(SOUNDBITE OF MUSIC)

UNIDENTIFIED MAN: The one place we humans still enjoy turning a page is at 30,000 feet.

GREENE: And if you hate when your plane lands in the middle of a movie, well, the airline has a solution for books.

WERTHEIMER: They're customizing works by Australian authors to fit the length of your flight.

GREENE: OK, so that means a short story for a short hop, or an epic if you're flying, say, from Sydney to California.

WERTHEIMER: The book should end...as you're landing.

GREENE: Sort of like a radio segment, ending just as you're arriving at work. Let's see if we have the timing right here. You're pulling into that parking space, getting ready to grab your coffee and walk out of the car just as we say: this was the business news on MORNING EDITION from NPR News. I'm David Greene.

WERTHEIMER: And I'm Linda Wertheimer.

Copyright © 2013 NPR. All rights reserved. No quotes from the materials contained herein may be used in any media without attribution to NPR. This transcript is provided for personal, noncommercial use only, pursuant to our Terms of Use. Any other use requires NPR's prior permission. Visit our permissions page for further information.

NPR transcripts are created on a rush deadline by a contractor for NPR, and accuracy and availability may vary. This text may not be in its final form and may be updated or revised in the future. Please be aware that the authoritative record of NPR's programming is the audio.

Comments

 

Please keep your community civil. All comments must follow the NPR.org Community rules and terms of use, and will be moderated prior to posting. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.

Support comes from: