'B-Rock Obeezy' Parody Touts The Affordable Care Act
RENEE MONTAGNE, HOST:
The success of the Affordable Care Act depends in large part on getting young people to buy in.
DAVID GREENE, HOST:
Which brings us to today's last word in business: B-RockObeezy.
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GREENE: OK. That's Obama impersonator Iman Crosson as the president's hip-hop alter ego, B-Rock Obeezy, touting the Affordable Care to the tune of Snoop Dogg's "Drop It like It's Hot."
MONTAGNE: The parody is part of a wider outreach effort called Tell A Friend - Get Covered, organized by California's state insurance exchange. It will include messages from several celebrities, asking you to - at least if you're young - sign up 'cause it's hot.
That's the business news on MORNING EDITION, from NPR News. I'm Renee Montagne.
GREENE: And I'm David Greene.
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