Survey Asked: Where Does Chocolate Milk Come From? The Innovation Center for U.S. Dairy says 7 percent of American adults believe chocolate milk comes from brown cows. The study is meant to demonstrate how disconnected we are from our food.
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Survey Asked: Where Does Chocolate Milk Come From?

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Survey Asked: Where Does Chocolate Milk Come From?

Survey Asked: Where Does Chocolate Milk Come From?

Survey Asked: Where Does Chocolate Milk Come From?

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  • <iframe src="https://www.npr.org/player/embed/533481649/533481650" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
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The Innovation Center for U.S. Dairy says 7 percent of American adults believe chocolate milk comes from brown cows. The study is meant to demonstrate how disconnected we are from our food.

RACHEL MARTIN, HOST:

Good morning. I'm Rachel Martin. I think we can all agree American schools can always do better in preparing our youth for the future. Case in point, a recent survey by The Innovation Center of U.S. Dairy says 7 percent of American adults believe chocolate milk comes from brown cows - for real. That's about 16.4 million Americans - grown ups who don't understand the origin of this treat. The study is meant to demonstrate how disconnected we are from our food - point taken.

(SOUNDBITE OF COW MOOING)

MARTIN: It's MORNING EDITION.

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