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Corporate sponsorships are a critical component of NPR funding. Support from corporate sponsors enables NPR to fulfill its mission and to continue to deliver high quality content across platforms to audiences all across America. NPR offers sponsors the opportunity to communicate their brand message to the NPR audience.
As a non-commercial news organization, NPR maintains uncluttered on-air and online environments. On-air messaging is short and clear, and NPR.org features just one sponsor per page. This approach is appreciated by our audience, and allows sponsors to stand out while connecting with 27 million weekly listeners and more than 19 million monthly visitors to NPR.org. Research has shown the NPR audience values companies that support the long-form, in-depth, sound-rich reporting which NPR uniquely delivers.