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For immediate release
November 8, 2005
Contact:
Andi Sporkin, NPR:
asporkin@npr.org | 202.513.2320

NPR DOUBLES ITS PODCAST CONTENT TO 33 TITLES, LAUNCHING TODAY

New NPR Podcasts Offerings Include Original Programming under New "alt.NPR" Brand,

Classic NPR Archives, Full Download of "The Business" Series from KCRW,

Features from WAMU’s "The Diane Rehm Show" and "The Kojo Nnamdi Show"

Nightly Podcasts of One-Hour Wrap-Up Program on Samuel Alito Supreme Court Confirmation Hearings


Washington, D.C. -– The popular NPR Podcasts increase by nearly 100 percent with the addition today of a wide-ranging slate of 16 new titles, including a variety of original-to-podcast features; a major expansion of the successful thematic podcast format culled from NPR programming; and content taken from NPR’s archives. Also among the new offerings are three entries from NPR member stations and respected program producers WAMU and KCRW: the full download of the new NPR series "The Business" about the entertainment industry from KCRW Santa Monica, and WAMU Washington D.C.’s "Friday News Roundup" from "The Diane Rehm Show" and "Tech Tuesday" from "The Kojo Nnamdi Show."

This expansion comes just two months after NPR experienced the biggest podcasting launch of any media organization, with its 17 original titles generating 5 million downloads as of today and securing permanent placement on the most-popular podcasts lists of iTunes and Yahoo.

The new entries now available for downloading are:

· Three original-to-podcasting titles, under a new alt.NPR brand name: "On Gambling with Mike Pesca," a weekly examination of gaming culture, trends and psychology from the NPR News reporter; Groove Salad’s "Taste of the Week," a selection of music from San Francisco’s eclectic online music service SomaFM, and "Youthcast," public radio productions from up-and-coming young producers from PRX/Public Radio Exchange.

· The first use of NPR archival material in podcasting: the series "On Words with John Ciardi," a popular element of "Morning Edition" in the 1980s featuring the unique commentary of the poet and etymologist

· The new NPR series "The Business," a weekly program exploring the entertainment industry through thoughtful, often irreverent dialogue with top deal-makers and trend-setters; hosted by Claude Brodesser and produced by KCRW Santa Monica

· More segments culled from popular NPR series, as well as additional, more diverse collections of features grouped under themes. The new program feature segments include the "Friday News Roundup" from "The Diane Rehm Show" and "Tech Tuesday" from "The Kojo Nnamdi Show," both produced by WAMU Washington, D.C. Building on the success of its "Story of the Day" feature, NPR is adding more thematic podcasts focusing on Environment, Food, Pop Culture, Religion, Business Story of the Day and Sports with Frank Deford.

· NPR’s online-only "All Songs Considered" – the podcasts of which consistently rank among the Top 10 in ratings rundowns – offers "Open Mic Music," enabling new artists the opportunity to upload their work and have podcast users vote. The artists themselves will record the opening of the podcasts to explain the influences on and stories behind their music

Finally, NPR will introduce topical podcasts. Its upcoming "Holiday Story of the Day" will be available starting November 21 and continue through January 6, 2006. Also, in January, NPR will offer nightly podcasts of its one-hour broadcast wrap-up program of the Supreme Court confirmation hearings for Samuel Alito. These will build on NPR’s commitment to public service and the success it experienced with similar nightly podcasts for the John Roberts confirmation hearings, which immediately broke into iTunes’ Top 100 and remained there through their run. The Alito podcasts will be available nightly at 11PM (ET).

NPR Podcasts made their debut on August 31 with Acura as sponsor. This effort was in collaboration with a larger podcasting launch commitment by public radio stations around the country. A list of 174 public radio podcasts can be found at www.NPR.org/podcasts and on NPR member stations’ websites.

NPR is renowned for journalistic excellence and standard-setting news and entertainment programming. A privately supported, non-profit, membership organization, NPR serves a growing audience of 26 million Americans each week in partnership with more than 780 public radio stations. International partners in cable, satellite and short-wave services make NPR programming accessible anywhere in the world. With original online content and audio streaming, npr.org offers hourly newscasts, special features and eight years of archived audio and information.