"My My Mind" from Apex Manor's The Year of Magical Drinking — out this week — just got its own video. The director is Jonathan Singer-Vine, cousin of Apex Manor band member Adam Vine, while Rob Witt shoots.
After The Broken West's 2009 demise, frontman Ross Flournoy started Apex Manor after he was prompted by Carrie Brownstein's challenge to write and record a song in a single weekend. The name comes from Vine's L.A. apartment — Flournoy's "zen place," according to Merge Records' website.
The video follows Flournoy on a wheelchair-bound stroll down a desert road, heart in hand. Powdery keys and soft shakers run along the ebony pavement beneath Flournoy's wheels. Quiet, emotive organ quivers seep in as the frame shifts to where he sits bloodied in his observation tank, arranging a jigsaw-style photograph. It's apparent the visuals represent the main character's journey toward meaning and tranquility — a concept echoed in the song.