Twitter announced its partnership with Vine, a video-sharing app that posts six-second videos onto a tweet, on Thursday, Jan. 24.
Twitter announced its partnership with Vine, a video-sharing app that posts six-second videos onto a tweet, on Thursday, Jan. 24. Marie McGrory/NPR
If you thought 140 characters of text was too short, try grabbing your Twitter followers' attention with six-second videos. Six seconds.
Twitter on Thursday launched the video app Vine, which allows users to shoot brief videos and directly tweet them. The social media company acquired the video-sharing startup last fall, according to All Things D.
As of now, the Vine app is only available for iPhone and iPod Touch users through the App Store, Twitter's blog announced — to be followed by other mobile platforms.
How It works
Vine operates separately from Twitter, but the short videos are directly embedded into your tweets. You can sign up with your email or Twitter username.
To shoot a video, you basically touch and hold your screen for the amount of time desired —a bar across the top indicates the remaining seconds, no more than six — to create loops, quick cuts or shoot a full video. It only operates from your back camera, not your front lens.
The video-sharing app exudes the Instagram feel — without the filters.
You can comment, like and apply hashtags to your posts. Other features include an explore tab, to browse trending videos and editor's picks. You can link your Facebook and Twitter and search for those contacts. And since it's a sharing community, there's a flagging option too.
Twitter's Vine app only lets you shoot from the back camera lens.
Twitter's Vine app only lets you shoot from the back camera lens. Marie McGrory/NPR
Just The Latest Video App
There are plenty of other video options for Twitter users. There's the highly popular Cinemagram app, which allows you to mix photos and video snippet and apply filters, and Facebook's Poke app, which mimics another video and photo sharing app, Snapchat, and destroys messages upon an expiration time stamp.
Twitter's video initiative looks a lot like animated GIFs, moving picture graphics that have been popular around the Web since their inception — you might have seen a few on cats or Honey Boo Boo.
Vine's feed is already being populated with videos of dogs, employees at the workplace and food.
With so much sharing already going on, we wonder what people will be "vining."
Update at 11 a.m. Jan. 25:
At its launch, you were able to search for Facebook friends, but since then, the function has been terminated. So far, there have been no comments from Twitter or Facebook, according to All Things D.