Campaign buttons, continued

Tuesday's conversation on the presidential candidates' logos continued on email after the show.

Ilya Marritz (producer): Btw, what do you think of the Keyes logo? I kinda like it.



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Ryan Bowman (designer): I almost like the Keyes logo, its dead simple which is good but his name needs to stand out a little bit more.

My eye gets very confused when I look at it. Oh, my poor eye. Also, his 1996 logo was funnier:

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ps. My all-time favorite so far is harold hughes in 1972:

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Ilya Marritz: Harold Hughes? I'd never heard of him before you sent me that very snazzy image.

I like what Wikipedia has to say:

He seemed to observers to be an almost reluctant candidate, though, and a bit too much of a "mystic" for the Washington press corps. Columnist Mary McGrory wrote of him: "He hates small talk, He likes a heavy rap. He talks about religion, and about drugs and alcohol. He hated being trotted out to cajole financiers wanting to look him over before opening the checkbook. His staff had to prod him to call party chairmen. Hughes preferred a session with the kids at the local treatment centers." The Washington establishment was not too surprised when he dropped out of the race.

Could it be that the weaker candidates have better logos?

Ryan Bowman: Yeah, or maybe that good people dont make good candidates. He sounds really...cool for a lack of a better word (check his groovy sideburns).

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Harold Hughes

United States Senate Historical Office



Plus, and this is clearly the most important thing, he cared about good design (he was really 'on-trend' for the early 70s). I would love to have hung out with him. But I wouldnt have voted for him.

Actually what it probably means is that logos are actually 'good' when they are clear, simple and functional and not when they are beautiful. All of which does not bode well for obama--but I guess that is what everyone is saying now anyway.

God, to think we are still months away from the first primaries. Things here are so much more civilized. There is a very strict period of campaigning and its only about 5 weeks. The really interesting part is all MPs and their staff have to move out of their offices during the build up to the election because they arent allowed to use government facilities to further their political careers. Imagine those huge Senate office buildings clearing out every election cycle, amazing.

 

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