On today's show, three stories about what how products and people get branded and what happens when you peel back the label and try to get the full story.
Will A Health Insurer Sponsor The Next 'Jackass' Movie?
Why Doesn't Everybody Buy Cheap, Generic Headache Medicine?
4 Reasons Why Millions Of Americans Are Leaving The Workforce
Music: GZA the Genius' "Labels," Chvrches' "Recover," Fergie's "Labels or Love," and Shout Out Louds' "Where You Come In." Find us: Twitter/ Facebook/ Spotify/ Tumblr. Download the Planet Money iPhone App. Here's your Route 99 mixtape.