At long last, I've seen some live music! I've been at SXSW since Saturday. For the first few days, along with my fellow cast and crew members of Some Days Are Better Than Others, I sat in dark theaters, searched for inspiration and kept quiet. (Best movie I saw: American: The Bill Hicks Story.)
But now -- and with a sense of relief and release -- I can be in the sunshine, and I can be in the noise.
It only took me a few minutes to get pleasantly pummeled by guitars, bass and drums. I walked into Emo's and witnessed Philly-based, conically-bearded metal band Javelina. This band syncs up on guitar a la Judas Priest and lets the vocals be the sludge. It was the perfect way to start the festival for me: An obliteration of all that had come before.
Javelina. (Carrie Brownstein)
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4:48 PM ET
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03-17-2010
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Sweet Lord, I love Chicago's HoZac Records. I am a relatively new convert to the label, introduced to it in late 2009 by Matador Records' Gerard Cosloy. But, trust me, it was love at first speaker blow-out. Since then, I find myself talking about HoZac bands all the time -- from Mickey to Myelin Sheaths to Wizzard Sleeve -- forwarding their MySpace pages to friends, dropping the label's name in interviews and mostly (and most joyously) listening to whatever I can get my hands on.
Artwork from the upcoming Woven Bones LP, In and Out and Back Again. (Courtesy of HoZac Records)
When I received a package full of HoZac 7" singles a few weeks ago, I spent two hours hovered over my turntable: setting the needle down, pacing around the room with the artwork in my hands, cuing up the B-sides, hand-clapping, foot-tapping and all-out fidgeting with an urgent sonic twitch. If you're solely a digital collector, this is the part you've been missing out on: There is nothing more satisfying, or more like a trampoline-leap, than a fresh stack of records.
As for HoZac's philosophy and what kind of music the label loves, I'll let the eloquent and insanely knowledgeable label co-owner and co-founder Todd Novak tell you himself. But I've also included six tracks from HoZac bands, all of whom happen to be playing the SXSW Music Festival.
Woven Bones "It Feels Alright"
The following interview took place over email.
Carrie Brownstein: What was the impetus for you starting a record label? When did HoZac start and what were the first records that you put out?
Todd Novak: We had been helping friends of ours who had labels for years while living in Chicago during its big musical re-awakening in the 2001-04 period (Ponys, Tyrades, Hot Machines, Vee Dee and so on). Music was really changing around the 2005-06 point that we really started considering getting behind a label ourselves. It was no longer the norm to mail in a money order from 7-11 for a 7" single from some obscure band you read about; it was PayPal and that instant ability to recoup your funds, combined with our unhinged excitement to keep introducing the world to newly discovered music that we just couldn't get out of our heads. We gathered up a couple newly formed bands, the members of which we'd known for a while in their previous incarnations for our first two releases: Volt from Paris, France, who were formerly in Splash 4, and Spider from Los Angeles, which was the brainchild of Erin Wood from The Spits and his lady Jessie. Both bands had odd similarities, in that one of the tracks on the Spider single was a tribute to Lili of Volt/Splash 4, and both bands essentially were home-recorded handmade miniature masterpieces in our eyes, which in the fall of 2006 was such an exciting concept. We'd always been fans of the "budget rock" mentality, and although neither sounded anything like The Mummies or the Trashwomen, these two bands seemed like a perfect fit for our first two releases.
CB: How many employees does HoZac have?
TN: Two, mainly Brett Cross and myself, with a few ramshackle A&R types that we call our Bored of Directors.
CB: Whereas other record labels have tended to broaden their rosters in terms of sound, style and genre, there is a singular grittiness and an unabashedly unpolished feel to many of your bands, not to mention a teenage sensibility (even if the bands themselves aren't teenagers). Why is it important for a label to specialize, as opposed to taking on a more eclectic, cross-genre philosophy? If not the sonic similarity, what would you say defines a HoZac band, or the artists with whom you're interested in working?
TN: Well, we do thoroughly enjoy the grittiness, and I still find it hard to release anything recorded super-clean-sounding, but if pulled off well, it can be just as jarring, like on the debut Dum Dum Girls album we're set to release next week. It's recorded by Richard Gottehrer (the guy from The Strangeloves who wrote the hit "My Boyfriend's Back" in the mid-'60s and produced Blondie and the Go Go's albums), and it's very clean, yet has our prerequisite scuzz factor boiling underneath the beauty; kind of our Je ne sais quoi when it comes to all of our releases, actually. I think we really enjoy introducing people to bands and sounds they don't think they'd like, in hopes of broadening horizons, I guess. Seeing a hardcore punk fan enjoying an Eric & The Happy Thoughts ripper or finding a twee-pop fan really warming up to the echo-eerieness of Wizzard Sleeve really makes it all worthwhile.
Wizzard Sleeve "Pterodactyl"
CB: How does HoZac fit in with the Chicago music scene? What is your own history within the Chicago music community, and do you think a label can still be an integral part to a city's music environment? If so, how?
TN: We've been holding it down for a while, based on the fact that just like most respectable record labels, we were born out of a print publication. Our magazine Horizontal Action (1997-2005) basically reinvigorated what was once an indie-rock/pop-punk ONLY city, into a welcoming, creative environment that now 10 years later forced rock venues to become 500 times more accepting to other kinds of music than it used to. I was the music editor/coordinator for the entire run, and we booked/hosted countless live shows for out-of-town bands along with picking out the best local support acts, including the five annual sold-out Chicago Blackout Festival shows (2001-06), which brought national/international attention to our city and the hotbed of incredible local bands around during the early-2000s peak. We still keep an eagle eye out for great new local bands, but despite a handful of exceptions, it's at a moderate point compared to the momentum that was churning at the beginning of the 2000s, but we're always optimistic that another era of greatness is right around the corner. But to be specific, we've always been a record label that focuses on a variety of what we consider incredible sounds, so keeping it Chicago-specific was never the intention, as we didn't even release anything by a local act until our fourth release and to date. We still only have about 20 percent of the records we've released done by locals, and that's just fine.
Fresh and Onlys "Door Bell"
CB: Hozac puts put a lot of 7" singles. In some ways, we have returned to the era of the single, though your label seems focused on the physical more than the digital single. What are some of your favorite 7" records in your own collection, and how does your own history of record collecting and fandom inform your label's decisions?
TN: Hmm, so many records I could name here: Iron Virgin, Snuky Tate? And, yes, we still think the 7" single/EP is the best way to get to know a band, and we were really picky about which bands we thought could pull off overwhelming LPs, so that's the main reason the ratio of singles to LPs has been low. It's obvious that the bigger labels are rethinking their game plans as we've seen the biggest indie labels return to producing "limited" 7" records, as it seems fewer and fewer people can even conceptualize an "album" of songs vs. a single song based on the way people in general consume music nowadays. I have about four times as many 7" records as I do LPs, and that's mostly due in part to the fact that a lot of the best bands either don't even make it to the LP stage, or they were so incredibly great and volatile that they were short-lived, and that's usually the perfect criteria for good records in our eyes.
Dum Dum Girls "Blank Girl"
Continue reading "HoZac Records: Interview And Music!" »
9:43 AM ET
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03-17-2010
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