Last night on NBC's 30 Rock, Jon Hamm of Mad Men began a much-anticipated three-episode arc as Liz Lemon's new love interest, a seemingly perfect neighbor she, naturally, stalked and accidentally drugged. (Because that's what she does.)

The episode was a little disappointing in the sense that Hamm didn't have a whole lot to do other than smile dreamily at Liz. Even though dreamy staring from Jon Hamm is pretty high-octane dreamy staring, it still seemed a little like a waste of such a powerhouse actor (and one who, as he proved on Saturday Night Live, is very funny). I'm hoping his other appearances have a little more substance.