NPR: McCain Embraces March Madness

McCain Embraces March Madness

There are many ways for a political candidate to attract volunteers to his or her campaign. But you might be pushed to remember the last time anyone used a little backetology to do it.

But Sen. John McCain knows that the country will be basketball crazy for the next three weeks, so why not get in a little on the action ... so to speak. McCain's Web site is offering McCain's Basketball Brackets. You have the chance to compare your basketball picks against McCain's. And if you know your hoops, you can win, well, valuable prizes like a McCain 2008 fleece. Or a McCain hit or pin.

But there is a method to this March madness on McCain behalf. You have to fill out a form in order enter to be eligible to test your sports know-how. And the form asked if you're interested in joining a McCain Coalition groups (there are lots to choose from) and also a form if you're interested in doing door-to-door work or be a precinct captain, etc.

Maybe something on the World Series for the fall campaign?

5:03 PM ET | 03-17-2008 | permalink

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