NPR: Blame Overby

Blame Overby

Over at our sister blog, the Secret Money Project, NPR's Peter Overby has the lowdown on MoveOn.org's viral vid effort to get out the vote. If you haven't seen it, they've created a fake news report set in a mythical future where John McCain wins the Presidency by one vote -- sparking an international outcry against one person who didn't show up on Nov. 4th. You can insert a friend's name (or, heck, an enemy's name) as the pariah and have the video emailed to him/her in hopes that it will pre-emptively shame that person into getting his or her tuches to the polls.

More from Peter about how The Onion, Yale University, and the good people of Michigan figure into the strategy at the SMP Blog.

-- Evie Stone

5:51 PM ET | 10-27-2008 | permalink

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