Afghan In-Flight Magazine Keeps It Real

Afghan officials visit the opening cerem

Afghan officials visit the opening ceremony of Safi Airways at Kabul airport in November 2007.  MASSOUD HOSSAINI/AFP hide caption

itoggle caption MASSOUD HOSSAINI/AFP

So there's this start-up airline called Safi Airways that does commercial flights into and out of Afghanistan. That by itself makes it somewhat unusual in the airline industry.

But then there's Safi's in-flight magazine. The Wall Street Journal tells us that the magazine keeps it real, as some might say, by serving up articles that portray Afghanistan as the very rough neighborhood it is.

The WSJ reports:

In the seat pocket in front of you on Safi, you will find an article on Kabul heroin addicts, photos of bullet-pocked tourist sites and ads for mine-resistant sport-utility vehicles.

The airline provides this insider's tip about one of the city's leading luxury hotels: "The rooms are individually air-conditioned, accessorized with amenities you will find in 4-star hotels abroad, sheets are clean, view from the room is nice, and—after the suicide bombing that took place—security measures have been implemented."

Makes sense that this magazine would be so unusually forthright. Anyone following what's going on in Afghanistan knows it's not your typical tourist or business destination.

So it'd be a waste of time to try and sugarcoat the obvious reality. Still, you have to give the people who produce the magazine credit for creatively working with a bad situation.



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