In an article for Fast Company magazine, Martin Lindstrom writes that Whole Foods places flowers by the store's entrance "to 'prime' us to think of freshness the moment we enter the store."
October 23, 2011 Did you really think the apples you lifted out of a wooden crate at a grocery store came from a local farm? Think again. As Martin Lindstrom explains in his new book, Brandwashed, companies use many tricks to manipulate our minds and persuade us to buy.
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December 9, 2008 White iPod headphones. Bright blue Tiffany boxes. Corona with lime. Brand expert Martin Lindstrom says companies have been marketing directly to your subconscious. Lindstrom discusses his new book, Buyology: Truth and Lies About Why We Buy.
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