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You Are Here

Why We Can Find Our Way to the Moon, But Get Lost in the Mall

by Colin Ellard

Hardcover, 328 pages, Random House Inc, List Price: $25 |

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Title
You Are Here
Subtitle
Why We Can Find Our Way to the Moon, But Get Lost in the Mall
Author
Colin Ellard

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Book Summary

Psychologist Colin Ellard explains how, over centuries of innovation, we have lost our instinctive ability to find our way and suggests that architects and city planners need to consider human behavior when designing human environments, and we all need to recognize that we are part of, not isolated from, the space around us.