Discover Your Inner Economist NPR coverage of Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist by Tyler Cowen and David Drummond. News, author interviews, critics' picks and more.
NPR logo Discover Your Inner Economist

Discover Your Inner Economist

Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist

by David Drummond and Tyler Cowen

CD/Spoken Word, 6 sound discs (7.5 hr.), Tantor Media Inc, List Price: $29.99 |

purchase

Buy Featured Book

Title
Discover Your Inner Economist
Subtitle
Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist
Author
David Drummond and Tyler Cowen

Your purchase helps support NPR programming. How?

Book Summary

Demonstrates how to use hidden economic principles behind everyday situations to reach one's personal goals, from reading a classic novel to finding a dentist, in a guide that demonstrates how to make the most of non-monetary incentives.

NPR stories about Discover Your Inner Economist

Tracking How Consumers Use 'Inner Economist'

  • Download
  • <iframe src="https://www.npr.org/player/embed/14586543/14586386" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript