by Eric Dezenhall and John Weber
Hardcover, 212 pages, Penguin Group USA, List Price: $24.95 |
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A straight-shooting guide to crisis management challenges popular practices to counsel professionals on how to recognize a genuine crisis, deflect criticism, and draw on the examples of effective case studies.
May 10, 2007 While working on public relations issues in the Reagan White House, Eric Dezenhall learned how to make bad news go away. Now he's the author of Damage Control: Why Everything You Know about Crisis Management is Wrong.
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