To Sell Is Human

The Surprising Truth About Moving Others

by Daniel H. Pink

Hardcover, 260 pages, Riverhead Hardcover, List Price: $26.95 | purchase

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Title
To Sell Is Human
Subtitle
The Surprising Truth About Moving Others
Author
Daniel H. Pink

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Book Summary

The best-selling author of Drive explores the power of selling while arguing that everyone, including non-professional salespeople, engages in persuasive or "moving" behaviors, in a guide that counsels readers on how to navigate powerful economic changes while building modern negotiating skills.