In 1999, Time magazine lauded William McDonough as a "Hero for the Planet." The profile credits his architectural projects with a "utopianism grounded in a unified philosophy that in demonstrable and practical ways is changing the design of the world." His internationally renowned firm, William McDonough and Partners, is the primary proponent of what it calls "The Next Industrial Revolution."
Founded in 1981, the team of some 40 architects practices ecologically, socially and economically "intelligent" architecture and planning in the United States and abroad. Works include Herman Miller's Greenhouse factory in Holland, Michigan, and Nike's European Headquarters in Hilversum, the Netherlands.
In 1996, McDonough became the only individual to receive the Presidential Award for Sustainable Development, the nation's highest environmental honor, presented by President Clinton in a White House ceremony. He also co-founded McDonough Braungart Design Chemistry, LLC, a product and systems development firm assisting client companies in implementing the firm's unique designs.