NPR logo What Do Brands Mean to You?

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What Do Brands Mean to You?

Click to play. Ian Chillag, NPR hide caption

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Ian Chillag, NPR

What is a brand? Noah Brier says it might just be the sum total of everything everybody thinks about it. That's the idea behind his new website, Brand Tags.

After the jump, check out a very special logo and tell us the first thing that comes to your mind in the comments.

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Quick! What do you think?