Bing is looking to the media to make it king of the jungle.
Podcast: Would You Bing For Free News?
On today's Planet Money:
We continue our conversation about how economics and technology have shaped the news business.
NPR media correspondent, David Folkenflik, stops by to tell us Microsoft and News Corp. owner, Rupert Murdoch, are in talks to give Microsoft's new search engine, Bing, exclusive access to Wall Street Journal content. The deal could bring Murdoch's media company millions of dollars and give Bing a real chance compete with Google.
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