Episode 672: Bagging a Birkin : Planet Money There are people with Birkin bags, and there are the rest of us. Today on the show: the elaborate, upside-down strategy that has kept a $60,000 purse the "it" bag for 30 years.
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Episode 672: Bagging a Birkin

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Episode 672: Bagging a Birkin

Episode 672: Bagging a Birkin

Episode 672: Bagging a Birkin

  • Download
  • <iframe src="https://www.npr.org/player/embed/460870534/461029812" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript
Hermes birkin handbag/Flickr
A Birkin bag from Hermes. Just a Birkin bag.
Hermes birkin handbag/Flickr

There are people with Birkin bags and then there are the rest of us. This purse, made by Hermes, the French luxury brand, averages $60,000. And it's been the "it" bag for 30 years.

The strange thing about Birkin bags: They always seem to be mysteriously out of stock. This is no accident. Today on the show, we go on a quest for a Birkin bag! And we find ourselves in a world where the normal rules of commerce are totally upside down.

Music: Bruton's "Give It To Me". Find us: Twitter/ Facebook/ Spotify/ Tumblr.