When Lego Met Spinal Tap

From The New York Times, Aug. 10, 2009:

In 2007, when Coleman Hickey was 14, he made a stop-action film using Lego pieces and figures to depict a concert performance of the song "Tonight I'm Gonna Rock You Tonight," by Spinal Tap, the parody band featured in the 1984 mock documentary This Is Spinal Tap.

Hickey's video was watched more than 82,000 times on YouTube, but when Spinal Tap wanted to include the video on an official live DVD, Lego refused to give permission. Lego cited the fact that Spinal Tap is an adult-themed band, whereas Lego's chief audience is between the ages of 6 and 12.

As the Times article goes on to mention, there have been more egregious and inappropriate uses of Legos over the years, from videos wherein Lego figures buy guns to kill each other to Girls Gone Wild-inspired parodies. (Yes, it was called Legos Gone Wild). By those standards, a Spinal Tap-meets-Lego world seems downright wholesome. Plus, how many of Legos' younger users would ever even see a Spinal Tap concert DVD? For that matter, how many adults will see this thing?

As the now-16-year-old Coleman Hickey points out — the kid's family owns more than 42,000 Legos, by the way; I mean, how much more loyalty could you ask for? — he wishes the brand had a bit more sense of humor. I agree; at least I think I do. Or perhaps Lego is cooler than anyone else for standing up for kids and sticking to its tiny toy guns.

You can read the entire article here.

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