NPR logo Leaning On "Volunteer Army," Not Just Ads

Presidential Leaning On "Volunteer Army," Not Just Ads may not like the Iraq war, but apparently it's not averse to using some military tactics of its own.

In an email to supporters today, the organization asks for money to help "build a volunteer army to make sure voters in swing states don't buy McCain's lies."

It sounds like activist boot camp:

We'll recruit and train many thousands more volunteers in swing neighborhoods nationwide. We'll prepare to reach out to persuadable voters. A team of top-notch volunteers will give extra support and encouragement when the going gets tough.

And the cost for these brigades? Only $300,000, according to the funding plea. Not bad, considering MoveOn spent almost that much on TV ads in the last week alone.