NPR logo Group Recycles 'Drill Here, Drill Now' Slogan

American Future Fund

Group Recycles 'Drill Here, Drill Now' Slogan

The American Future Fund's new ad may not mention the Republican presidential nominee by name, but it sure echoes a McCain refrain.

The ad, which is scheduled to run on national cable for a week, promotes oil drilling as the solution to high gas prices. Set to ominous background music, it ends with this message: "Explore for energy. Right here. Right now."

That's pretty similar to McCain's new slogan: "We're going to drill here and we're going to drill now!"

But McCain can't claim credit for the catchy phrase — he stole it from Newt Gingrich and his 527 group, American Solutions for Winning the Future. American Solutions got funding this year from Peabody Energy ($250,000) and conservative mega-donors Sheldon Adelson ($1.5 million), Carl Lindner ($400,000), and Harlan Crow ($250,000).

Gingrich, incidentally, just announced a new song for the movement, entitled "Drill Here Drill Now."

So there you go. From an outside group (American Solutions) to a presidential candidate to an outside group (American Future Fund), a rallying cry is born.