Meanwhile, this rapture talk also has some entrepreneurs excited.
— There's Eternal Earth-Bound Pets, USA, a business run by atheists which for $135 will take care of your dog or cat if you're among those believers who are whisked away on Saturday. (NOTE added on March 22, 2012: The man behind that business now says it was all a hoax and he never did get any clients, as he had previously claimed. See this post for more.)
— And there's You've Been Left Behind, which for $14.95 will send e-mails or digitized documents you want delivered to friends or relatives in the event that you're not here after the Rapture.
All this is not unprecedented, of course. The Christian Science Monitor has a tight collection of "five failed end-of-the-world predictions." Be sure to check out what the poor "Prophet Hen of Leeds" had to endure in 1806.