How much are they paying? Chuck Zovko/courtesy Lafayette College hide caption

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"My mom opened the letter and she called me and told me I got the Marquis Scholarship. And she's like, 'It's a humungous scholarship!'" -Michele Tallarita Jacob Goldstein/NPR hide caption

itoggle caption Jacob Goldstein/NPR

Planet Money

How Colleges Fight For Top Students

Colleges use money to woo top students. It's an effective tactic, but it drives up tuition for everyone else.

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College students aid a colleague as he performs a keg stand in this file photo. Princeton Review released its new list of top party schools in America Monday. Joe Raedle/Getty Images hide caption

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