Lincoln's staking its future on this car. Mark Lennihan/AP hide caption

toggle caption Mark Lennihan/AP

Lincoln's staking its future on this car. Mark Lennihan/AP hide caption

toggle caption Mark Lennihan/AP

Planet Money

377: Can Lincoln Be Cool Again?

Lincolns used to be the coolest cars in the world. On today's show, we hear how Lincoln is trying to regain its former glory.

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