George Zimmer founded the Men's Wearhouse clothing store in 1973. The company announced Wednesday that he'd been fired. Thomas J. Gibbons/Getty Images hide caption toggle caption Thomas J. Gibbons/Getty Images The Two-Way Pitchman Who 'Guaranteed' Our Look Fired By Men's Wearhouse June 19, 2013 The company did not explain why George Zimmer, who opened the first Men's Warehouse in 1973, was let go. Since the mid-'80s, Men's Warehouse ads have featured Zimmer delivering the company's famous slogan: "You're going to like the way you look. I guarantee it."