Mattel executives say they did not anticipate the runaway success of the goth-influenced Monster High brand when it debuted in 2010.
July 17, 2013 Barbie sales have slumped. But Monster High is doing great. That's another line of dolls from Mattel — imagine even skinnier Barbies that look like they've been designed by Tim Burton. And the Monster High dolls have been a success, spawning hordes of ghoulish imitators.
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April 12, 2013 Mattel says its "Barbie Dolls of the World" typically come with a passport and "animal friend." It's had to respond to some criticism from this week from some who say the Barbie Mexico doll plays into stereotypes.
A message on the Shanghai store's website directs visitors to www.barbie.cn for information about the Barbie Pink Bus Tour.
March 8, 2011 Barbie's six-story flagship store in Shanghai has closed only two years after it opened. Mattel says that the closure represents a change in strategy and that the company learned valuable lessons in Shanghai.
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