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When people see charts like this, they think the drug is more effective than if they just read about the data, a study finds.
Source: Cornell University
October 17, 2014 Graphs look so impressive. Even graphs that include no new information made people more likely to think that a drug is effective, a study finds. Can you inoculate yourself against that bias?
January 10, 2014 Words matter when it comes to medicine. By comparing placebo pills labeled as migraine medicine with medicine labeled placebos, doctors figured out that half of the pain relief of medication comes from a person's belief in its effectiveness.
March 30, 2012 Homeopathy. A mystery in the guise of the nineteenth-century's apothecary. It's an untrue theory. But might it be an effective practice?
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