About 10 percent of Americans have chronic insomnia. iStockphoto hide caption toggle caption iStockphoto Shots - Health News Working With A Therapist Can Help When Sleeping Pills Don't February 14, 2014 There's a treatment for insomnia that's safe, effective and pill-free. The Veterans Administration is embracing it to help returning soldiers with PTSD. There's even an app. But many people don't know that cognitive behavioral therapy is an option for insomnia. Proponents are trying to change that.