Are we putting too much pressure on this little superfood that could? Peet Sneekes/Flickr hide caption itoggle caption Peet Sneekes/Flickr The Salt Is It Time To Cool It On Kale Already? October 2, 2013 It's National Kale Day, folks. That prompts the question: Has the kale love gone too far? As we make kale the health halo food du jour, we risk turning it into the Gwyneth Paltrow of the vegetable world — a perceived goody two-shoes that, deservedly or not, everyone loves to hate on.