Monitor Mix
November 16, 2009
In Rainbows was first released on Oct. 10, 2007, as a digital download from the band's Web site. Fans were encouraged to "pay what you wish" — even nothing — and a "digital tip jar" was set up to collect voluntary payments. On Dec. 4 of that same year, an $80 deluxe box set was made available to order online; finally, on Jan. 1, the physical CD and digital album hit retailers. Those are the facts. But what did "the Radiohead experiment," as it would come to be known, mean?
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