October 30, 2013 Mobile health apps have gotten a lot of attention, but most are not being used, according to an industry analysis. The top-selling apps are diet and fitness trackers. Most apps don't let people enter their own data, and very few are actually designed to help people manage an illness.
October 29, 2013 Scentee draws power from an iPhone to blast you with the smell of hearty meat or lavender. But could the synthetic smell of meat trick your brain into thinking you're eating meat instead of plain rice?
August 28, 2013 State and local public health departments are turning to apps as to help them reach people when they need help the most. Birth control finders, recipe tweakers and searchable restaurant inspections are in the mix.
July 24, 2013 Are you addicted to technology? Do you check email obsessively, tweet without restraint or post on Facebook during Thanksgiving dinner? Many techies and marketers are tapping into powerful reward mechanisms in our brain to make their products as compelling and profitable as possible.
June 18, 2013 WBURSmartphone apps can help count calories or detect a heart attack. People are embracing them to manage many aspects of their health. But medical apps are largely unregulated now, so there's no easy way to be sure which ones are trustworthy and which ones aren't.
April 15, 2013 Advertisers want to hear what you have to say, and many are about to roll out new kinds of ads you can actually have a conversation with. Marketers are hoping to leverage the power of voice and the kinds of technologies that power Apple's Siri to start selling us all sorts of things.