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The Obama Effect On Social Media

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The Obama Effect On Social Media

Politics

The Obama Effect On Social Media

The Obama Effect On Social Media

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  • <iframe src="https://www.npr.org/player/embed/101260359/101260350" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

The Obama administration forever changed the way campaigns think about online social networking.

Now, even John McCain is using Twitter on a daily basis.

For more on campaigns and social networks, host Tony Cox Speaks with Omar Wasow, contributing writer for The Root, and Nathan Henderson-James, online communication coordinator for grassroots organization ACORN.