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TV Networks Woo Advertisers with Fall Line-Up

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TV Networks Woo Advertisers with Fall Line-Up

Listen to this 'Talk of the Nation' topic

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After much deliberation, television networks have at last finalized their fall line-ups. This week, they present their schedules in hopes that advertisers will buy into the new season. Guests reveal the new roster of shows and how networks pull out all the stops to attract the all-important ad money.

Virginia Heffernan, TV critic and blogger for The New York Times

Troy Patterson, TV critic for the online magazine Slate

Caroline Williams, creator of new ABC sitcom Miss/Guided, set to air mid-season, 2008