Former Wimbledon champion Maria Sharapova wore a prototype dress that is designed to light up when the wearer's cell phone rings. British fashion student Georgie Davis dreamed up the knee-length sleeveless white dress as part of a school project. The project was done in conjunction with mobile phone-maker Sony Ericsson to figure out ways to incorporate new technology into fashion.
STEVE INSKEEP, host:
Good morning. I'm Steve Inskeep with congratulations to a fashion student. She designed a sleeveless white cocktail dress, and with a corporate sponsor she got tennis champ Maria Sharapova to wear it. Here's what makes it unique. The dress lights up when the wearer's mobile telephone rings. The designer says the lights help since you can never your cell phone ring in a noisy room. No word if they'll install different patterns of light to go along with people's different ring tones.
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