Diversions

Eyelash-Lengthener Companies Battle Over 'X'

  • Playlist
  • Download
  • Embed
    <iframe src="http://www.npr.org/player/embed/106877458/106877322" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

A Texas company that sells a kit to lengthen eyelashes is suing a competitor. Xtreme Lashes, which claims it can "extend your beauty," filed suit against a company called Xtended Beauty. An appeals court now says a jury can decide if the names are too close. The ruling includes a reference to "not batting an eyelash."

STEVE INSKEEP, host:

Good morning. I'm Steve Inskeep. As they say on "Sesame Street," this news update is brought to you by the letter X. A Texas company sells a kit to lengthen eyelashes - Xtreme Lashes. No E on the front, just a big letter X. the company claims it can extend your beauty. And it sued a company called Xtended Beauty, also starting with X. An appeals court now says a jury can decide if the names are too close. The ruling includes a reference to not batting an eyelash.

It's MORNING EDITION.

Copyright © 2009 NPR. All rights reserved. Visit our website terms of use and permissions pages at www.npr.org for further information.

NPR transcripts are created on a rush deadline by a contractor for NPR, and accuracy and availability may vary. This text may not be in its final form and may be updated or revised in the future. Please be aware that the authoritative record of NPR’s programming is the audio.

Comments

 

Please keep your community civil. All comments must follow the NPR.org Community rules and terms of use, and will be moderated prior to posting. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.

NPR thanks our sponsors

Become an NPR sponsor

Support comes from