Hotel Booking Error Sells Weekend Stay For 1 Cent
STEVE INSKEEP, host:
And today's last word in business is vacation for a penny at a four-star hotel near Venice, Italy. It was not a recession-era marketing gimmick but rather an Internet blooper. The Crown Plaza Hotel mistakenly advertised its rooms online for one cent. One cent. More than 200 people rapidly booked reservations at the hotel before the computer error was recognized. And now the hotel chain says it will honor its offer, even if it was a mistake. That's one cent more that they're getting. The hotel is expected to lose about $130,000.
And that's the business news on MORNING EDITION from NPR News. I'm Steve Inskeep.
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