*President, Cornell University
*Authority on higher education marketing
*Author of twenty scholarly papers on admissions and market research
*Director of Guidance and Student Services, Thomas Jefferson High School for Science and Technology Alexandria, VA
For years, top notch schools like Yale, Stanford and Cornell awarded scholarships to students based on need. But lately, they've been giving money to the smarter students, even if they're rich! Now a group of 28 colleges and universities has signed an agreement to give aid only to needy students. Juan Williams talks with guests about the future of college financial aid.