Bracelet Serves As Warning System For Investors
Greed may be good when it comes to investing, but fear definitely is not. One way to curb emotional decision-making is the Rationalizer, a bracelet from Philips Electronics that acts as a warning system. It pulses yellow, then orange, then red — something like a mood ring — mirroring the wearer's pulse. A spokesman says the cuff-like bracelet is targeted at men, who tend to be more emotional investors.
Copyright © 2009 National Public Radio®. For personal, noncommercial use only. See Terms of Use. For other uses, prior permission required.
RENEE MONTAGNE, host:
Good morning, I'm Renee Montagne.
Greed may be good when it comes to investing, fear definitely is not. Now, one way to curb emotional decision-making: The Rationalizer. It's a bracelet designed by Philips Electronics - something like a mood ring. It acts as a warning system that pulses yellow, then orange, then red; mirroring the wearer's pulse and emotions. A spokesman says because they tend to be more emotional investors, the cuff-like high-tech bracelet is aimed at men.
It's MORNING EDITION.
Copyright © 2009 National Public Radio®. All rights reserved. No quotes from the materials contained herein may be used in any media without attribution to National Public Radio. This transcript is provided for personal, noncommercial use only, pursuant to our Terms of Use. Any other use requires NPR's prior permission. Visit our permissions page for further information.
NPR transcripts are created on a rush deadline by a contractor for NPR, and accuracy and availability may vary. This text may not be in its final form and may be updated or revised in the future. Please be aware that the authoritative record of NPR's programming is the audio.
Comments
Discussions for this story are now closed. Please see the Community FAQ for more information.