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Sports Viewers

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Sports Viewers

Sports Viewers

Sports Viewers

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  • <iframe src="https://www.npr.org/player/embed/1144116/144116" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

Commentator Frank Deford wonders why young men are turning away from sports programming, and the problems it's causing for advertising agencies.