Bon Jovi Wants Energy Drink Makers to Change Name

Jon Bon Jovi, the 80s pop-metal icon, has asked the makers of the energy drink Mijovi to change its name, saying it's too close to his own. But the drink's creator claims the name has nothing to do with the singer. He says he named the drink after his girlfriend, Jovita.

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(Soundbite of song, "Livin' on a Prayer")

JON BON JOVI (Singer): (Singing) Tommy used to work on the docks. The union went on strikeā€¦

STEVE INSKEEP, host:

Here's news of another artist who can still pack stadiums after decades of touring: Jon Bon Jovi is the last word in business today because of a sort of trademark dispute. Bon Jovi has asked the makers of the energy drink Mijovi to change the name. He says it's too close to his own. The drink's creator claims he named the drink not after the musician, but after his girlfriend, Jovita.

And that's the business news on MORNING EDITION from NPR News. I'm Steve Inskeep.

RENEE MONTAGNE, host:

And I'm Renee Montagne.

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