Business

TV Networks Vie for Olympics Broadcast Rights

  • Playlist
  • Download
  • Embed
    <iframe src="http://www.npr.org/player/embed/1289145/1289146" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

Three major television networks submit bids to win the U.S. broadcast rights to the 2010 and 2012 Olympic Games. Rights to broadcast the 2010 and 2012 Olympics could cost as much as $2 billion. NPR's Tom Goldman reports.

Comments

 

Please keep your community civil. All comments must follow the NPR.org Community rules and terms of use, and will be moderated prior to posting. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.

NPR thanks our sponsors

Become an NPR sponsor

Support comes from